Design Executive Council (DXC) is partnering with Fortune as a supporting organization for the Brainstorm Design conference at MGM Cotai in Macau on December 5, 2024. This partnership underscores the strategic importance of design leadership in the Age of AI. As global enterprises are navigating the complexities of AI strategy and implementation, design leaders are leading the charge in shaping AI technologies that deliver meaningful value to customers, employees, and stakeholders while addressing the complex ethical and operational challenges AI introduces.
The panel, “Customer Connection,” will feature design executives with extensive experience leading design at scale within some of the world’s largest enterprises, ranging from enterprise software, healthcare, to banking.
• Arin Bhowmick, Chief Design Officer, SAP
• Dan Makoski, Former Chief Design Officer, UnitedHealth Group
• Victoria Spaulding-Burford, VP, Product Design & UX, Salesforce
• Greg Petroff, Former Chief Design Officer, Cisco Secure
• Moderator: Gordon Ching, Founder and CEO, Design Executive Council
Gordon Ching, Founder and CEO of Design Executive Council, stated: “Partnering with Fortune is a testament to the growing recognition of design executives as key partners in the AI era. Being invited to contribute on this global stage underscores the critical need for strategic design leadership at the highest levels of business. Together, we aim to empower business, technology and design leaders to place human-centered problem solving at the heart of AI strategies, fostering meaningful innovation and sustained success.”
Clay Chandler, Asia Executive Editor at Fortune and Chair of the conference, added: “The collection of talent brought together by the Design Executive Council is extraordinary—it’s like an ‘Avengers Assemble’ moment for design! Fortune is thrilled to partner with DXC on this journey to advance strategic design leadership.”
Arin Bhowmick, Chief Design Officer at SAP and Board Advisor of Design Executive Council, emphasized: “Designers and design leaders have a unique perspective and role in shaping our future for the better. It’s time for design to step up and guide the application of technology to serve humans, and for businesses to harness design thought leadership. Whether it’s impacting user or business outcomes, the Fortune Brainstorm Design in Macau provides an excellent forum for exploring the real purpose of design.”
Through this partnership, DXC and Fortune aim to spark new conversations that redefine the future of business in the Age of AI, focusing on how design, business, and technology can unite to build a more human-centered world.