Brian Rice joined 3M as Senior Vice President, Chief Brand and Design Officer in October of 2020. As the global leader for the 3M Design, corporate brand, and partnerships functions, Brian oversees 3M’s endeavors to leverage company purpose, brand positioning, design, and formerly corporate partnerships to connect with customers, consumers, and stakeholders to continually deliver on the company’s legacy of 3M Science. Applied to Life™.
Bringing more than 25 years of experience, Brian has bridged the power of design thinking fused with business strategy for some of the world’s most valuable, trusted, and iconic brands and companies, including Procter & Gamble, The Coca-Cola Company, Bristol Myers Squibb, and Georgia-Pacific. Throughout his career, Brian has led brand positioning, purpose development, brand design, packaging development, product design and innovation, advertising, digital content, and creative communications to drive business growth.
Brian holds a Bachelor of Science degree in Graphic Design and Management from Florida A&M University in Tallahassee, Florida, where he currently serves as a board member for the School of Journalism & Graphic Communication (SJGC) and is the recipient of the 2022 SJGC Distinguished Alumni Award. He is active in the design, fine arts, and civic community, where he has served as a Board Member of AIGA Atlanta and Board of Directors for the Museum of Design Atlanta. Currently, he serves as a member of the 100 Black Men of North Metro Atlanta, Inc., Vice-President and Board Member of the Diversity in Design Collaborative and serves as a Board Trustee of The Walker Art Center in Minneapolis, Minnesota. Additionally, Brian enjoys mentoring youth and emerging creatives interested in design, advertising, and creative careers.
Brian resides in Atlanta, Georgia, where he lives alongside his wife, Tevi, and their two college-aged children, Brandon and Kylie.
